Job Description
About Us Playlink is an innovative iGaming company offering a comprehensive suite of crypto-focused products, including sportsbook and casino experiences. By combining cutting-edge technology with a deep understanding of the crypto space, we aim to revolutionise the betting and gaming experience for a global audience. Our mission is to create the most effortless and accessible betting and gaming entertainment experience, delivering innovation and personalisation at every touchpoint. Our vision is to become a leading player in the betting industry by combining seamless user experiences with groundbreaking personalisation and community-driven engagement. Whether it’s through competitive sportsbook offerings or immersive casino gameplay, we are dedicated to creating a unique and engaging platform. Join us in shaping the future of crypto iGaming. Starting with Bluff, we are competing for market share against established players. We move fast, operate lean, and are building a VIP experience designed to win players away from the competition. The Role Manage a personal book of high-value players as their primary contact at Bluff Execute the VIP playbook: onboarding, retention, lossback delivery, reactivation, and bespoke offers Work a 24/7 rotation with fellow team members ensuring top players always reach someone who knows their account Report to the Head of VIP on portfolio health, player sentiment, and bonus efficiency Responsibilities Own daily VIP relationships across Telegram, and intercom: fast, personal, no templates Deliver lossback, reload, rakeback, and ad-hoc offers within delegated authority; escalate when outside limits Monitor player activity in real time: flag churn risk, deposit drops, and reactivation windows early Support outbound acquisition through community channels, referrals, and competitor migration conversations Feed player insights and product friction back to the Head of VIP and Product team Required Experience & Skills 2+ years as a VIP host or account manager in iGaming with crypto-native experience preferred Sharp commercial instinct by thinking in player NGR, not just player happiness Exceptional written communication and near-instant responsiveness; no ticket-queue mentality Flexible on hours including evenings and weekends as part of a global coverage rotation What kind of person succeeds in this role? Relationship-driven: players remember you by name, not ticket number Thrives under pressure and in fast-moving environments Competitive: wants their portfolio to be the best-performing book on the team Discreet and trustworthy with large-value accounts and sensitive player information Hungry to grow and develop further in their career; sees a startup as the fastest path