Job Description
We are seeking a dynamic Ecommerce Manager with extensive experience in managing online platforms such as Lazada, Shopee, and TikTok. The ideal candidate will be proactive and results-driven, adept at leading a team and implementing effective strategies to boost sales and engagement. You should be familiar with ecommerce trends and possess a keen understanding of customer behavior. Join us to drive our online presence and make a significant impact on our growth! The E-commerce Manager (Lazada, TikTok, Shopee) job role is as follows: Main Objectives • Drive high traffic to online stores and product pages. • Maintain high store ratings through excellent operations and customer service. • Build and manage end-to-end e-commerce operations across Lazada, Shopee, and TikTok. Key Responsibilities 1. Online Store Operations • Set up, manage, and continuously optimize store pages across Lazada, Shopee, and TikTok. • Ensure accurate and attractive product listings (titles, descriptions, images, pricing, stock management). • Monitor competitor stores to adjust pricing and campaigns for competitiveness. • Track store performance metrics daily (traffic, conversion, sales, rating, return rate). 2. Marketing & Traffic Growth • Plan and execute platform-specific marketing campaigns (Flash Sales, Mega Campaigns, Payday Sales, etc.). • Optimize product visibility with SEO keywords, hashtags, and relevant categories. • Manage advertising budgets for Lazada Sponsored Ads, Shopee Ads, and TikTok Ads. • Coordinate influencer collaborations and affiliate programs to increase reach. • Ensure consistent use of promotions, vouchers, and bundling strategies to attract buyers. 3. TikTok Live & Video Content • Plan TikTok content calendar (product reviews, unboxing, promotions, behind-the-scenes). • Coordinate and chase livestreamers / KOLs / internal staff to go live regularly. • Monitor live performance and adjust strategies to increase viewers and sales. • Repurpose live content into short-form videos for TikTok feed, Shopee Live, and Lazada Live. 4. Customer Service & Store Rating • Oversee timely responses to all customer inquiries and chats (within SLA). • Ensure smooth order processing, delivery tracking, and issue resolution. • Manage return/refund cases in line with platform policies. • Collect customer feedback to improve service and maintain store rating above 4.7 stars. • Train and supervise support staff to ensure professional and fast replies. 5. Reporting & Analytics • Track daily, weekly, and monthly sales, ads ROI, traffic, and rating reports. • Identify gaps in performance and propose action plans. • Forecast demand and coordinate with warehouse/stock teams to avoid OOS or oversupply. 6. Team & Vendor Management • Coordinate with logistics partners for smooth delivery operations. • Work closely with design/creative team for product images and promotional materials. • Liaise with finance/admin for budgeting, campaign claims, and invoice tracking. KPIs (Key Performance Indicators) • Store rating maintained at ≥ 4.7/5 across all platforms. • Monthly traffic growth target (e.g., +20% MoM). • Sales conversion rate ≥ industry benchmark (Shopee 3–5%, Lazada 2–4%, TikTok 5–8%). • Timely response rate ≥ 95%. • Order fulfillment accuracy ≥ 99%. • Minimum number of TikTok live sessions per week (e.g., 3–5). Apply tot his job