Job Description
Note: The job is a remote job and is open to candidates in USA. Trava Health is seeking a Junior Lifecycle Marketing Associate to support the execution of lifecycle campaigns across various communication channels. This execution-focused role is ideal for someone early in their career, providing an opportunity to learn and grow into a strong lifecycle marketer while working closely with the Manager of Lifecycle Marketing. Responsibilities Build and launch campaigns in Customer.io and other lifecycle tools Execute email, SMS, and in-app messaging based on provided briefs Follow QA processes to ensure campaigns are accurate before launch Support the referral program by responding to customer inquiries, troubleshooting issues, and assisting with basic reconciliation when needed Maintain and update lifecycle workflows, segments, and campaign logic Assist in syncing and validating customer data across systems Support testing and iteration of campaigns (A/B tests, timing, messaging) Help identify small process improvements that make execution faster and cleaner Skills Bachelors Degree Strong attention to detail—mistakes in execution are costly, so precision matters Willingness to learn new tools quickly (Customer.io, data platforms, etc.) Ability to follow structured processes without cutting corners Organized and reliable—you do what you say you'll do Clear communicator, especially when something is unclear or broken Interest in marketing and a desire to grow in the field Comfortable working in a startup environment (things move fast, priorities shift) Background in marketing, communications, or a related field Experience with email or lifecycle marketing tools (Customer.io, Mailchimp, etc.) Familiarity with basic data concepts (segments, events, attributes) Exposure to tools like Google Analytics or similar Benefits Hands-on experience with real lifecycle systems and campaigns Direct mentorship from the Manager of Lifecycle Marketing A clear path to grow into a more strategic lifecycle or CRM role Exposure to how marketing, product, and data systems work together Company Overview At Trava Health, our goal is to revolutionizing healthcare through patient-focused telehealth. It was founded in 2024, and is headquartered in Houston, Texas, US, with a workforce of 11-50 employees. Its website is