Job Description
Note: The job is a remote job and is open to candidates in USA. athenahealth is dedicated to creating accessible, high-quality, and sustainable healthcare for all. As a Segment Marketing Associate, you will be a key growth driver by supporting targeted marketing programs aimed at converting healthcare prospects into a real pipeline, collaborating closely with sales and marketing teams to execute integrated campaigns. Responsibilities Lead end-to-end campaign execution in collaboration with Creative Services, Brand, and centralized marketing teams to deliver campaigns in market Communicate campaign vision, represent sales segment nuances, advocate for audience-specific messaging, and convey creative needs throughout the campaign development process Project manage multiple campaigns, deliverables, and deadlines simultaneously, ensuring work is completed on time and within budget. Competing priorities are effectively balanced Test, measure, analyze, and generate actionable, data-based insights to optimize campaign performance; regularly report on results and learnings to key stakeholders Proactively engage with the sales team to coordinate campaign activities; communicate frequently to build trust and alignment Travel required: 0–2% annually Skills Bachelor's degree in business, Marketing or related field 1-3 years of experience in business-to-business marketing Proven experience working with sales teams is desirable Self-starter who can work independently in a fast-paced environment Highly organized and detail-oriented Manages time and priorities effectively Strong verbal and written communication/presentation skills Possesses a natural curiosity to learn Proficient in Microsoft Excel, PowerPoint, Monday.com, and Salesforce Benefits Commuter support Employee assistance programs Tuition assistance Employee resource groups Collaborative workspaces Company Overview Athenahealth is a provider of medical practice automation and claims management software to medical groups and health systems. It is a sub-organization of Bain Capital. It was founded in 1997, and is headquartered in Watertown, Massachusetts, USA, with a workforce of 5001-10000 employees. Its website is